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Email Marketing

7 Essential Things to Know About Email Marketing

7 Essential Things to Know About Email Marketing

The internet has evolved so much since the 1990s that email marketing has been overlooked by some online entrepreneurs. Little do they know that the email, no matter how “ancient” a channel it may seem, is an understated gateway to loyal clients. Here are things you must remember if you plan to succeed in it. #1. The email is a sanctuary for most clients. You cannot just barge in. To do successful email marketing, you must be a gracious guest. One of the biggest mistakes you can make is including a client who has not opted into your mailing list. […]

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